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The number one way to get people interested in your content in social media? Visuals. Pictures and video. Yet, a lot of radio pros have difficulty grabbing on to how big visuals are at driving engagement in social media. After all, we’re audio, right? How much attention do you give to your visuals in social […]
December 6, 2012
Who does your social media? That’s a question I ask radio all the time. Of course, radio gives a variety of answers, but often the answers come back scattered. First response is always, “Oh, yeah, we’re on Facebook.” Then, you get more “advanced” answers: “We let our part-timers do some of it.” “Someone is doing […]
October 15, 2013
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