Browsing All posts tagged under »radio ratings«

The Big 7 For Radio Social Media?

March 17, 2015


Believe it or not, I get asked all the time about page views, technology to make posting easier, different strategies to enhance your effectiveness in social media. Sometimes the questions can be complicated and sometimes my answers are, too. However, I believe at the basic bottom-line, people are moved out of simplicity. So, my advice […]

Radio Resolutions: New Year, Effective Resolutions That Work

January 7, 2015


Yes, you can improve your life and refocus your efforts with a few New Year’s resolutions. It’s not too late. While we usually talk only about social media, you may apply each of these as being important to people in all kinds of jobs and all kinds of lifestyles with the adjustment of just a […]

6 Ways To Improve Your Social Media For 2015

January 3, 2015


Ever had your mother or someone like her say, “Get real!”  We live in a fast-paced world where most companies are trying to figure out how to deliver something that looks like and feels like good old fashion whatever their product or service is…but with less cost.  The end result is often an experience that […]

Being Relevant Today In Radio (And Social Media)

December 18, 2014


How relevant are you? This can be a difficult question if you are truly looking deep to see the authentic answer. Worse yet is if you are actively seeking to see if your work to remain relevant is working. Today’s broadcasters have a more limited field than they did in past decades. This is in […]

Social Media Killed The Radio Star? (And How To Avoid It Before The End Of The Road)

March 9, 2014


It’s pretty simple. You’re in it or you are o-u-t. But some people are out without even recognizing that they have left the listener playing field and are slowly going to sleep while the edge goes to competitors and their advantage with local listeners quietly slips into the darkened past. Is this you? Here are […]

Local Radio: 6 Ways To Make Sure Your Social Media Is Not A Bore

November 30, 2013


Believe it or not, most people fall prey to social media charms because social media can seem like instant validation. In reality, it is often a mirror and anyone who uses social media to connect with a specific audience should be careful to avoid seeking validation themselves and stay focused on bringing value for the […]