Browsing All posts tagged under »instagram«

The Big 7 For Radio Social Media?

March 17, 2015


Believe it or not, I get asked all the time about page views, technology to make posting easier, different strategies to enhance your effectiveness in social media. Sometimes the questions can be complicated and sometimes my answers are, too. However, I believe at the basic bottom-line, people are moved out of simplicity. So, my advice […]

Do You Have A Real Social Media Content Strategy? Find Out.

July 13, 2014


People always want to take the shortcuts. It is human nature. How can I get all the things I need to get done and not really have to do “all that?” Ah, shortcuts! Private equity tries to do that every day by trimming employees, process, and commitment while retaining the look of proper business. Oftentimes […]

Local Radio: Who Do You Know?

May 18, 2014


Who do you know? A lot of personalities on the radio and owners/operators of radio stations think they don’t really need to meet new people, but it’s not true. Today’s media world and listener attention is splattered all across your market and you have new competition every single day. Living otherwise is crazy. So, how […]

Local Radio: Is YOUR Social Media Activity Really Worth It?

April 11, 2014


When it comes to all this digital and social media, people act like it is something new or that it is complicated. It isn’t. It’s just part of the modern job of being an excellent program director, marketing manager, sales manager, morning show talent, salesperson, midday personality, afternoon drive talent, or general manager. Is that […]

Local Radio: Can You Create Sharing Cheerleaders For Your Brand In Social Media?

March 22, 2014


People always seem to want to know how to get regular people to spread their content. Of course, they want supernatural answers instead of: Have great content. So, I thought we would take a closer look at sharing and “going viral.” What does it take to go viral? What does it take to get local […]