Browsing All posts tagged under »direct mail«

Apps To Help Your Social Media Life

March 6, 2015


Always looking to save time with your social media, be more productive, or both? Every once in a while, we like to look at tools that can make things easier for you. There are – as you might suspect – some evergreen tools that just stick around because of how awesome they are, but you […]

Local Radio: Watch Out For “Old Guy” (Or Time-Challenged New Year’s Resolutions For Your Social Media)

December 18, 2013


What are your New Year’s resolutions as they relate to social media in 2014? What? You’re in sales and you don’t have any? You’re in programming and it’s on your list but you don’t have enough time? You’re the market manager and if it doesn’t make you money right now it’s not important? Ultimately, opportunity […]

Everyone Looks For Ways To Throttle The Competition With Social Media, But What Is Radio Doing To Really Connect (for Radio)?

December 13, 2013


Are you tuned in to what is happening with your listeners? Do you or your program director have a profile for the local listener your company most wants to attract to your on-air brand? How do you do this outreach given that you may not have access to regular local research? Maybe you already have […]

How Local Radio Can Hire The Perfect Social Media People

February 1, 2013


If you’ve ever thought about putting more investment in your social media, this may be the thing for you. It may be time for you to hire a social media person. However, you should put a lot of thought into the person you hire. Your social media person should be: 1. Someone who understands the […]